How To Safely Job Search On LinkedIn

On March 21, 2016, in Executive Coaching, Job Search, LinkedIn, LinkedIn, by Rosa Elizabeth, CMRW

linkedin-cracked-150x150Want to job search on LinkedIn without making people cringe or report you as a stalker? That’s a good idea.

By now you probably already know that LinkedIn has become a vital passageway to a new job. If you are like most job seekers, you have done very little beyond opening a LinkedIn account and populating the summary. Yes, a passive LinkedIn profile is better than no profile at all. However, you are the driver of your career, and that means you need to be in the driver’s seat with some gas in the tank!

Here are some techniques that will activate your job search on LinkedIn without making you seem, well, desperate or alert your current employer. Let’s start with low risk and work our way up. You choose, depending on your risk tolerance and employment status.


Low Risk: Brand yourself a ‘must-call’ candidate. Everyone wants what they can’t have. Right? That includes recruiters. 



Job-search oriented LinkedIn headline: Your headline is prime real estate. Use this opportunity to improve your search results with a great keyword and on-brand tagline. Headline examples:

  • Chief Information Officer – Delivering scalability for the next decade
  • Chief Nursing Officer – Quality healthcare through holistic leadership
  • Registered Nurse – Advocate and healthcare partner with a compassionate hand


Make sure your LinkedIn summary does the talking: Infuse your LinkedIn summary with keywords, too, and position some of your top achievements here versus under the experience section.


Populate the skills section and prioritize those competencies: You will begin to attract endorsements for these skills. Therefore, prioritizing them is key. Don’t place your strongest skills last; they will garner few (if any) endorsements. 


Complete your entire profile: The more complete your profile is, the better your visibility in search results.


Use the interest section to strengthen your keyword density: Sure, it is nice to include your hobbies in here and you should. However, including a few more work-related keywords/skills that will attract others in your industry to your profile will help fuel your job search traction.

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What if I said most executive resumes that cross my desk don’t share a leadership philosophy — although they should!

Why should they? Your leadership philosophy offers a window into your executive character, work ethic, personal principles, and leadership approach. When you offer a defined leadership philosophy, it means you are crystal clear about the value and culture you will bring to an organization.

Bottom-line: A leadership philosophy separates leaders who manage—from leaders who inspire.

So what are the ingredients for a well-marinated leadership philosophy and where can you get some?

Here is the recipe:

  • WHY do you lead?
  • HOW do you lead?
  • WHAT is your leadership impact?


Ok. I’ll go first:

Why: Create other leaders, causing a ripple effect that reaches beyond my scope.

How: By inspiring new ways of thinking.

Impact: Raise the standards on innovation and collaboration, surpassing individual, customer, and company goals to make wonderful things happen.

My leadership philosophy: Lead through the kind of leadership I would resoundingly follow.


Need more help? Your favorite leadership quote is often in alignment with your undefined leadership philosophy. Below you will find inspiring quotes that my clients have shared with me during their personal branding discovery sessions. These quotes have served them as a compass in alignment with their leadership vision. Do you spot one that resonates with you or unleashes your inner philosopher?



“The key to successful leadership today is influence, not authority.” ~ Kenneth Blanchard


“Leaders live by choice, not by accident.” ~ Mark Gorman


“Leadership is an action, not a position.” ~ Donald McGannon


“Option A is not available. So let’s kick the sh** out of Option B.” ~ Sheryl Sandberg


“Aerodynamically the bumblebee shouldn’t be able to fly, but the bumblebee doesn’t know that so it goes on flying anyway.” ~ Mary Kay Ash


“That’s been one of my mantras—focus and simplicity. Simple can be harder than complex: You have to work hard to get your thinking clean to make it simple. But it’s worth it in the end because once you get there, you can move mountains.” ~ Steve Jobs


“A good leader leads the people from above them. A great leader leads the people from within them.” ~ M.D. Arnold


“Face reality as IT is, not as it was or as you wish it to be.” ~ Jack Welch


“The quality of a person’s life is in direct proportion to their commitment to excellence, regardless of their chosen field or endeavor.” ~ Vince Lombardi


“The way to get started is to quit talking and begin doing.” ~ Walt Disney


“Change before you have to.” ~Jack Welch


“To lead people, walk behind them.” ~ Lao Tzu


“Doing more of what doesn’t work will not make it work any better.” ~ Unknown


“People who think too much before they act, don’t act too much.” ~ Jimmy Buffett


“Some people dream of success while others wake up and work hard at it.” ~ Winston Churchill


“Successful people never ask if things will work. They are willing to try and find out.” ~ Brad Gosse


Why not share your leadership philosophy or your favorite quote with your LinkedIn network? Comment below.


Writing A Board-Level Resume


Thinking of throwing your name into the hat for a coveted Board-level seat? Great! First, make sure your resume is Board-level ready! Yes, there is a difference between you corporate executive resume and your Board CV.  To compete with other Board nominees, you must consider—and promote—the contributions your candidacy will bring as a member of the Board and not just the accomplishments you have delivered thus far for your corporate employers.

executive-boardThe following is a partial list of key value drivers you must weave into your Board worthy CV/resume.

  • What is your unique value offer as a Board candidate?
  • List committee and Board experience first.
  • History delivering value to shareholders and describe the improvement.
  • Share soft/people skills such as relationship building, decision making, consensus creation.
  • Create a highlight section with high-stakes and top-level collaborations and results from strategic advisement.
  • Promote your industry expertise by referencing speaking engagements, community involvement, and mentions in publications.
  • Speak to your experience driving company vision, shaping corporate identity, risk management, and protecting/strengthening company brand.
  • Delineate career progressions with concise strategic initiatives.
  • Note breadth of leadership through transformations, M&As, restructurings, exits, turnarounds, consolidations, rebranding efforts, etc.
  • Quantify ROI: EBITDA growth, stock value, etc.


Bottom-line: You must brand yourself as a Board Director. You need to help them visualize you in a Board setting as a valuable, strategic member for that specific opportunity.  Here are two great videos I sourced for you on this topic. Good luck!